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Mercy High School
Industry:
Education
Services Provided:
Media Outreach
Timeframe:
Ongoing
What to Know About This Project
Our team created a strategic and comprehensive media strategy for this client. We began with the development of a compelling media pitch, ensuring the story we told was both newsworthy and aligned with our client's goals.
To augment this, we crafted and disseminated press materials that provided journalists with clear and concise information, streamlining their reporting process. We recognized the importance of direct engagement, and we embarked on proactive media outreach, targeting key players in the industry.
We provided media coaching that was tailored to the client, and we ensured they were well-prepared to articulate their messages effectively in interviews. Furthermore, we arranged on-site media interviews, facilitating direct dialogue between our clients and journalists. On event days, our team was at the forefront, coordinating with the media to ensure smooth coverage and optimum visibility.
Throughout the entire process, we employed real-time media monitoring, allowing us to stay abreast of the narrative and make data-driven decisions.
- Developed a Compelling Media Pitch
- Created and Disseminated Press Materials
- Conducted Proactive Media Outreach
- Provided Tailored Media Coaching
- Arranged On-site Media Interviews
- Coordinated Media on Event Day
- Conducted Real-time Media Monitoring
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